The second half of the summer is typically marked by premieres of most fashion brands’ ad campaigns, hurrying to remind their fans of the next upcoming season and of the need to update the wardrobe for keeping up with the latest trends.
American fashion house Carolina Herrera decided to pay a debt to tradition and its own history, into which names of first ladies are inextricably woven, including Jacqueline Onassis, Laura Bush, Michelle Obama and Melania Trump.
The campaign was shot in New York under the Manhattan Bridge by the renowned British fashion photographer David Sims, featuring models Edie Campbell and Manuela Sánchez.